New LeMond Inc company launched, Revolution trainer returns as flagship product
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Friday, February 1, 2013

New LeMond Inc company launched, Revolution trainer returns as flagship product

by VeloNation Press at 6:18 PM EST   comments
Categories: Pro Cycling, Tech News
More products to be unveiled over time

LeMond RevolutionAfter a gap of several months, triple Tour de France winner Greg LeMond’s Revolution Indoor Trainer is once again on the market and will be the initial product of a new company called LeMond Inc.

The former pro has established the venture in his home state and it will feature an expanding variety of products over time. Details are scarce about those at present, but several of those will be Revolution-compatible accessories.

“For the last 30 years I have been passionate about design and technology,” he said in a statement issued a short while ago. “This new company gives me the opportunity to dream again. For starters, I am excited to bring LeMond to Minneapolis. The community here is full of engineers, developers, and designers with a serious passion for cycling, and I really look forward to drawing from this deep talent pool.”

The Revolution has enjoyed very positive reviews since its introduction and is now in its third year of production. It is known for mimicking a real-world feel, replicating outdoor riding conditions more closely than other such products on the market.

It has been used by a variety of teams and riders, with the Garmin Transitions squad utilising the trainers for some time. The American team used the LeMond Revolution prior to the team time trial which it won in the 2011 Tour de France.

Previously manufactured and distributed by the former LeMond Fitness company, LeMond Inc has now acquired those rights. The new company is promising a higher level of service and support than before.

LeMond, who was injured in a car crash earlier this week but who will make a full recovery, said that one goal of the new company is to change the way all riders relate to cycling. “As we create new products, our goal will be the integration of the cycling experience in all of its forms,” he said. “Cycling is going through a dramatic transition and we are ready to step up and play a role in its future.”

The 51 year old won the Tour de France in 1986, 1989 and 1990 and was world road race champion in 1983 and 1989.

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